MCM Fragrance Collection debuts (at Sephora)
Introducing the MCM Collection: A celebration of adventure and individuality through fragrance. Dare to step into a world where fragrance meets personality—distinctly daring, delightfully unrestrained. The MCM Fragrance Collection whisks you into a wondrous cast of characters, each as bold as they are endearing, bearing tales of strength, wisdom, and whimsy. Inspired by MCM’s iconic leather animals, these six Eau de Parfums offer a spritz of spirited adventure, each an ode to playful self-discovery.
Sung-Joo Kim, Chief Visionary & Sustainability Officer, and Chairperson of MCM Group remarks: “Our new MCM fragrance collection celebrates individual uniqueness and the sartorial spirit of the Digital Nomad, inspired by our heritage. Each scent brings joy, love, and a reminder of the beauty that pets, and nature’s wonders bring to our lives.”
THE DESIGN: RICH IN STYLE & EXPRESSION
Each scent in the collection arrives in a bottle topped with a charming character—a whole cast of delightful personalities ready to play! From the MIGHTY BEAR to the DARLING DOXIE, these whimsical figures add a wink of charm, while the golden accents bring a dash of sparkle and mischief. They are the perfect companions on your fragrance adventure.
Collaborating with a team of world-renowned perfumers from dsm-firmenich, MCM has crafted six unique fragrances made from sustainably sourced ingredients. Each fragrance celebrates a distinct facet of character, inviting wearers to explore the undiscovered part of their personality through the art of layering and experimentation.
Fragrance Name: MCM Park Collection: Mighty Bear
Brand: MCM
Fragrance Description: MCM Mighty Bear is an amber-woody-floral fragrance for him or her created by acclaimed perfumer Sophie Labbé. “For the Bear, I was motivated to create a fragrance infused with strength using powerful ingredients that tell a tale of inner resilience.” She blends notes of bergamot, sesame, patchouli flower, vanilla and sandalwood.
Scent Style: an amber-woody-floral fragrance for her or him
Ingredients: elemi, bergamot, sesame, patchouli flower, tonka bean, vanilla, sandalwood
Scent Fact: MCM’s classic leather animals come to life in a daring new fragrance collection. The inspiration for each scent is unapologetic uniqueness and bold independence. The theme of this fragrance is strength and resilience.
Fragrance Name: MCM Park Collection: Zen Elephant
Brand: MCM
Fragrance Description: MCM Zen Elephant is a chypre-leathery floral fragrance for him or her created by perfumer Hamid Merati-Kashani. He blends notes of crisp grapefruit, green seaweed and magnolia. Cedar and oakmoss provide longevity and a surprise truffle note adds a sense of luxury.
Scent Style: a chypre-leathery floral fragrance for her or him
Ingredients: freesia, grapefruit, seaweed, magnolia, cardamom, truffle, cedarwood, oakmoss, ambrox
Scent Fact: This fragrance is a reminder to connect to your inner wisdom for a peaceful state of mind. “Inspired by the pursuit of balance, I experimented with ingredients that complemented each other like ying and yang, striving for a harmonious blend of floral and woody elements.”
Fragrance Name: MCM Park Collection: Jolly Rabbit
Brand: MCM
Fragrance Description: MCM Jolly Rabbit is a citrus-floral-green fragrance for her or him designed by perfumer Alexandra Monet. “I aimed to craft a scent brimming with sparkling ingredients, a true celebration of the exuberance, positivity, and vitality that life has to offer,” she says. This is accomplished by layering notes of orange, red currant, lemon, ginger, jasmine over guaiac good and vetiver.
Scent Style: a citrus-floral-green fragrance for him or her
Ingredients: lemon, red currant, orange, jasmine petals, ginger, neroli, guaiac wood, vetiver, ambrox
Scent Fact: This fragrance is meant to remind you to embrace your wild side and find joy in the simple pleasures.
Fragrance Name: MCM Park Collection: Darling Doxie
Brand: MCM
Fragrance Description: MCM Darling Doxie is a woody-spicy-floral fragrance for her or him created by principal perfumer Frank Voelkl. He layers notes of rosy pink pepper, nutmeg, lemon and chamomile or ylang-ylang flower, Virginia cedarwood, sandalwood and earthy vetiver. “When I consider loyalty, I associate it with dependability,” he says. “I intended to craft a fragrance that embodies this reliability, serving as a genuine signature – timeless and devoted.”
Scent Style: a woody-spicy-floral scent for her or him
Ingredients: lemon, nutmeg, pink pepper, chamomile, styrax, ylang-ylang, Virginia cedarwood, sandalwood, vetiver
Scent Fact: This fragrance is a reminder to honour friendship and connection. The theme is loyalty and connection.
Fragrance Name: MCM Park Collection: Charming Pup
Brand: MCM
Fragrance Description: MCM Charming Pup is a floral-woody-orris fragrance for him or her created by perfumer Steve Guo. “I aimed to encapsulate the subtle texture seen in pearls under sunlight – the shimmering delicacy without overwhelming, exuding beauty with confidence and charm.” He does this by blending notes of lemon, carrot seed, rose, cedarwood and vetiver.
Scent Style: a floral-woody-orris fragrance for him or her
Ingredients: lemon, orange, bergamot, rose, orris, carrot seed, cedarwood, tonka bean, vetiver
Scent Fact: This is a fragrance to remind you to embrace your alluring side with passion.
Fragrance Name: MCM Park Collection: Daring Dragon
Brand: MCM
Fragrance Description: MCM Daring Dragon is citrus-floral-woody fragrance for her or him that pairs notes of bright yuzu citrus, almond and creamy sandalwood.
Scent Style: a citrus-floral-woody fragrance for her or him
Ingredients: yuzu, lily of the valley, almond, sandalwood
Scent Fact: Yuzu is an Asian citrus fruit that combines the tanginess of a lemon with a hint of grapefruit and a touch of floral sweetness. It is described as uplifting and energizing.
The MCM Fragrance Collection is available in Canada at Sephora.
The 100 ml eaux de parfums each retail for $189.
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