The Must Read: How To Be A Gentleman

The Must Read: How To Be A Gentleman

When John Bridges’ ‘How To Be A Gentleman’ debuted in 1998, it caused a stir in the men’s wear industry. This was an era when Italian fashion brands such as Brioni, Kiton, Brunello Cucinelli and Canali were expanding globally at a brisk pace. Businessmen of all ages were embracing elegance, handcrafted suits, and one-of-a-kind cufflinks. The idea of a guidebook on modern manners fit in with this trend perfectly.

Fast-forward to 2024 and this information seems even more crucial today than when it launched. Thankfully, Mr. Bridges has revised and expanded the book to fit into modern day workplaces and lifestyles. The technology may have changed, but manners, attitude, social skills and appropriate dress remains the same in many environments.

“Becoming a gentleman is a lifelong exercise in refining etiquette, social interaction and personal discipline,” explains the author. He clearly outlines how to respond to those with whom you disagree, when and where it is appropriate to use your smartphone, how to dress for various formal events and how to engage respectfully with different cultural and religious contexts. It’s valuable information particularly for any guy who works for a global firm or communicates with peers in different countries.

Here are John’s ten eternal truths of the gentlemanly life:

1. A gentleman says “please” and “thank you”, readily and often.
2. A gentleman does not disparage the beliefs of others – whether they relate to matters of faith, politics, or sports teams.
3. A gentleman always carries a handkerchief, and is ready to lend it.
4. A gentleman never allows a door to slam in the face of another person – male or female, young or old, absolute stranger or best friend.
5. A gentleman does not make jokes about race, religion, gender or sexual orientation; neither does he find such jokes amusing.
6. A gentleman knows how to stand in line and how to wait his turn.
7. A gentleman is always ready to offer a hearty handshake.
8. A gentleman keeps his leather shoes polished and his fingernails clean.
9. A gentleman admits when he is wrong.
10. A gentleman does not pick a fight.

This guide to modern manners fits in perfectly with the interest in niche perfumers. There is a stylish approach to their creations, packaging and communication.

How to be a Gentleman by John Bridges is available on amazon.ca.

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